ADVERTISING MEDIA A-TO-Z - Surmanek, Jim -
0071422145
Focused on media planning, buying and research and organized alphabetically, this resource combines an overview of modern advertising media, including pertinent historical information, with practical information and tips on the dynamics of the many functions of media buying and planning.
0071422145
 PC World |
 As Seen On Screen |
Argos |
 Boden |
Additions Direct |
Thorntons |
 Dell |
John Lewis |
Kays |
LX Direct |
 Currys |
Mothercare |
Comet |
Cotton Traders |
 Figleaves |
Marks & Spencer |
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